Communicating science to consumers can be challenging. Innovia combined deep technical knowledge with experiential design to educate people about fuels...
Commercial Transport Industry
Our client designs and develops transportation systems today that will profoundly affect the experience and economics of travel over many decades to come. Its products must be robust to the substantial changes in society, technology and the environment that might play out around the globe over this timeframe. It asked Innovia to facilitate a two-day workshop to explore how scenario planning could help it understand what changes might occur and how it could respond.
We brought in knowledge and experience derived from many different sectors and disciplines in order to explore the various uncertainties affecting transport. Themes were as diverse as democratization, green taxes, globalization, nanotechnology, and traffic congestion.
Our work is enabling our client to more easily understand and communicate the future implications of the strategic decisions it makes today.