After a scenario-planning exercise, potential strategic options need to be investigated rigorously. Innovia developed process designs for three new brewery concepts…
Envisaging the brewery of the future
SABMiller owns and operates breweries across a diverse range of climatic and economic regions. It asked Innovia to assess which technologies and processes are suited to next generation plants.
A key insight was the business potential of the floating brewery. It would allow for rapid entry to new markets, especially where no infrastructure is in place, it would provide flexibility in positioning and length of stay and allow SABMiller to move with water sources, people and crops.
On publishing our results to the international trade press, Maurice Egan, SABMiller's group head of manufacturing, said: “The business case for the report was extremely serious... We need to ensure that, given the rapid pace of technological developments, the impacts of climate change, and growing wealth in developing economies, SABMiller has the capability to define, design and deploy our future breweries and supply chains”.